Thorsten Moortz is 100% committed to the trades! His tattoo with #LUSTAUFHANDWERK leaves no room for doubt.

As the undisputed digitalization and marketing expert in the trades sector, he and his 14-member expert team transform complex business operations - from construction site management to business development - into efficient digital processes.

Why handwerk.live?

No theoretical castles in the air - since 1989, we've been delivering proven solutions that actually work for trade businesses. From AI-powered process optimization through professional landing pages to digital customer acquisition - we're making trades future-ready.

Our Promise:  

Custom strategies instead of standard solutions - Immediately applicable tools for enhanced efficiency - A team of specialists who truly understand the trades.

What Makes Us Unique...

We're pioneers in integrating AI and digital tools in the trades sector. Our marketing expertise spans from traditional advertising to cutting-edge digital campaigns. Countless successfully digitalized businesses testify to our expertise and methodology. Thorsten Moortz quickly identifies problems and potential - without selling unnecessary consulting hours.

Meet us at ISH 2025 - get to know Thorsten Moortz and his team in person. Let our passion for the trades inspire you.